Monday, 26 August 2013

J Crew Style Sessions

J Crew Style Sessions

J Crew hosted it first ever style sessions in Calgary, AB last Thursday at Chinook Centre and I was there as a contributing Personal Stylist where I pulled together my favourite fall looks! Attendees had the opportunity to learn how to rock the J Crew layered look and how to accessories in new and exciting ways, plus possibly be featured in the upcoming Style Guide!




What I love about J Crew is the amount of colour, print and textures that come out in every collection whether it be S/S or F/W.


Layering mixed prints with some signature bling.
Excursion Vest in Stripe $160USD and Boy shirt $89USD in polka dot.

Nothing says J Crew like the jewels!

Mixed crystal and resin stacked necklaces. Both $178USD
For more pictures and tweets follow #jcrewstylesessions on Twitter.

J Crew
Chinook Centre
Calgary, AB T2H 0K8
403.252.6196

~ Phaedra

Saturday, 24 August 2013

Talking Trends With Lisa Tant At Holt Renfrew ~ Fall 2013

We were excited to be invited to see Lisa Tant, former Editor in Chief of Flare magazine and current Vice President Fashion Editor at Holt Renfrew, preview the Fall trends. It was a wonderful event hosted at Holts in the CORE, mingling with with Moet, catching up with our fashion friends and taking in some steller style.


Lisa's top trends for Fall/Winter 2013 were 'Coat Check' - oversized coats, 'Pretty in Punk' - leather, plaid, studs, 'Black, White & Red', 'Print Masters' - multiple prints, 'Fur Frenzy' - luxe furs, real or faux.



It was great event, an extremely well styled show and lots of fun!

Kudos to the Holts team!


Cheers!

Phaedra + I
~xoB




Thursday, 22 August 2013

Media Blitz

Styleista: Media during Stampede 2013



Phaedra Godchild on CBC Radio
Click HERE to listen to CBC Radio




Brenna Hardy styles for Trip Styler
Click HERE to view Trip Styler




Phaedra Godchild styles for Michelle Magnan of the Calgary Herald
Click HERE to view Calgary Herald article 


Phaedra Godchild styles Noah Lehave of Elle Canada Fashion Magazine
Click HERE to view Elle article




Phaedra Godchild styles Ricky Zayshley of Avenue Magazine
Click HERE to view Avenue article



Thanks for all the support Calgary!!!

XO ~ Brenna & Phaedra

Wednesday, 21 August 2013

Silver Icing

Silver Icing Online & Retail  

Silver Icing is based out of British Columbia and is helmed by entrepreneur Christina Marcano (previous partner in Skyler Clothing). The philosophy for Silver Icing is simple "have your cake and eat it too, there is no need to sacrifice fashionability or quality for affordability" 

Why I love Silver Icing is because they have super cute clothing that is eco-conscious and affordable! My three top favourites are: the Carrie Romper (so hot), the Heidi Pant & the Stila Pant.

The Carrie Romper is currently my fav piece! I would style it with long layered necklaces, colourful wedge sandals and beach ready hair.

Carrie Romper: Wide full leg, strapless, waist defining. Made in the USA. $69.95


Heidi Pant is available for Pre-Order. I am loving these because they are comfy, casual but still on trend. Think Alexander Wang for inspiration. I would style this with a graphic t-shirt and a long cardigan for running errands.


Heidi Pant: 59% Cotton, 41% Poly. Made in the USA. $54.95

The Stila Pant is a staple pant for Fall/Winter! You can not beat the sexy skinny fit, gold hardware and zipper accents on the front pockets and at the ankle. I would style this with a chunky knit or oversized cashmere sweater and booties for the chilly seasons to come.


Stila Pant: 75% Cotton, 20% Poly, 5% Spandex. $74.95

Silver Icing is on the rise, it's a must to check out this company either on line or in the retailers that carry the brand. 

Retail Locations in Calgary, Alberta:

Exhale 
808-16 Ave SW 
Calgary, AB 
587-352-9472 

Something 2 Wear 
118 - 326 Aspen Glen Landing SW 
Calgary, AB 
403-457-1182 
www.something2wear.com

Social:

Twitter: @silver_icing

~ Phaedra